Military personnel and their families are also eligible for TrueCar’s Military Appreciation Package – all the benefits of shopping on our site, plus additional perks for you and your vehicle, including:
Auto Repair Reimbursem*nt*
Reimburses 20% of vehicle repair repayments, up to $500 (parts included), 2 times a year for 2 years
Auto Deductible Reimbursem*nt*
Reimburses the insurance deductible on a vehicle claim, covering up to $500, 2 times a year for 2 years
Dedicated Military Resources
Dedicated customer hotline and comprehensive buying guides are available to support buyers along the way
For more information on the TrueCar Military program, visit military.truecar.com.
To help you compare costs, features, and more, we’ve compiled a list of incentives offered by automakers that are currently available in the market for service members and veterans.
Audi
Offer Amount:TrueCar shoppers get up to $2,000 Bonus Cash in addition to exclusive pricing on Audi models. See dealer for details.
Eligible Groups: Shoppers must verify their military status to receive exclusive pricing, Military Bonus Cash and the TrueCar Military Appreciation Package.
Veteran Eligibility: Active Duty | Retirees | Veterans (See dealer for details)
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
BMW / MINI
Offer Amount: TrueCar Military shoppers get up to $2,000 Bonus Cash in addition to exclusive pricing on BMW models. See dealer for details.
Eligible Groups: See any authorized BMW center or MINI dealer for details
Veteran Eligibility: Active Duty | Retirees | Veterans (See any authorized BMW center or MINI dealer for details)
Extended Eligibility: Available to military members and their families, See any authorized BMW center or MINI dealer for details
Documents Required: See any authorized BMW center or MINI dealer for details
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Stellantis
Alfa Romeo, Chrysler, Dodge, FIAT, Jeep, & RAM
Offer Amount: $500 Military Bonus Cash on select vehicles (contact dealership for more details)
Eligible Groups: Active Duty | Active / Ready Reserve | Retirees | Veterans
Veteran Eligibility: Must be within 12 months of separation
Extended Eligibility: Spouses of deceased military members eligible if within 12 months of separation
Documents Required: Leave and Earnings Statement (LES) | Spouse must show military ID, LES, and proof of relationship
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Ford / Lincoln
Offer Amount: $500 Bonus Cash towards eligible Ford and Lincoln vehicles (contact dealer for more details)
Eligible Groups: Active Duty | Retirees | Veterans
Veteran Eligibility: Must be within 24 months of separation
Extended Eligibility: Spouse and household members
Documents Required: Eligibility confirmed via ID.me using military email address, USAA membership, military service record, or via military documentation (form DD 214, LES)
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
General Motors
Buick, Cadillac, Chevrolet, & GMC
Offer Amount: Discount off MSRP (varies between vehicles)
Eligible Groups: Active Duty | Reservists | Retirees | Veterans
Veteran Eligibility: Must be within 36 months of separation
Extended Eligibility: Spouse eligible
Documents Required: Eligibility confirmed via ID.me using military email address, USAA membership, military service record, or via military documentation (form DD 214, LES)
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Genesis
Offer Amount: $500 off eligible Genesis vehicles (contact dealership for more information)
Eligible Groups: Active Duty | Reservists | Retirees | Veterans
Extended Eligibility: Spouses eligible
Documents Required: Contact dealership for more information
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Honda / Acura
Offer Amount: $500 savings towards any 2022 or newer Honda vehicle, or $750 savings towards select new Acura vehicles
Eligible Groups: Active Duty | Active / Ready Reserve | Retirees | Veterans | Gold Star Families
Veteran Eligibility: Must be within 24 months of separation
Extended Eligibility: Spouses eligible if within 24 months of separation
Financing Required: Must finance or lease through Honda Financial Services for Honda vehicles, or Acura Financial Services for Acura vehicles
Documents Required: Leave and Earnings Statement (LES) | Spouse must show military ID, LES, and proof of relationship
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Hyundai
Offer Amount: $500 bonus towards the purchase or lease of a new Hyundai vehicle
Eligible Groups: Active Duty | Reservists | Retirees | Veterans
Extended Eligibility: Spouses eligible
Documents Required: Contact dealership for more information
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Kia
Offer Amount: Up to $400 savings towards the purchase of a new Kia model
Eligible Groups: Active Duty | Honorably Discharged | Retirees | Disabled from Armed Forces
Extended Eligibility: Spouses eligible
Documents Required: Copy of Earnings Statement, Honorable Discharge Papers, Blank Statement Indicating Pension, or Proof of Marital Status (if spouse)
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Mazda
Offer Amount: $500 Military Appreciation Bonus Cash towards the lease or purchase of select new Mazda vehicles (contact dealer for more details)
Eligible Groups: Active Duty | Reserves | Retirees | Veterans
Veteran Eligibility: Must be within 24 months of separation
Extended Eligibility: Spouse and children (must live at same address)
Documents Required: Leave and Earnings Statement (LES), Delayed Entry Enlistment form (DEP), or Veteran / Retiree (form DD-214)
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Mercedes-Benz
Offer Amount: Up to $4,500 Bonus Cash from Mercedes-Benz in addition to exclusive Member pricing on select Mercedes-Benz models.
Eligible Groups: Shoppers who are service members must verify their military status to receive exclusive pricing, Military Bonus Cash and the TrueCar Military Appreciation Package.
Veteran Eligibility: Active Duty | Retirees | Veterans (See dealer for details)
Documents Required: Offer form with offer code
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Mitsubishi
Offer Amount: $500 Military Rebate from Mitsubishi + $250 Down Payment Assistance when financing or a leasing a Mitsubishi vehicle through Ally Financial
Eligible Groups: Active Duty | Reserves | Retirees | Veterans
Veteran Eligibility: Must be within 12 months of separation
Extended Eligibility: See dealer for details
Financing Required: See dealer for details
Documents Required: LES, Military ID, or DD Form 214 (Certificate of Release or Discharge from Active Duty)
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Nissan / INFINITI
Offer Amount: $500 savings on eligible Nissan and Infiniti vehicles (contact dealer for more details)
Eligible Groups: Active Duty | Reserves | Retirees | Veterans
Veteran Eligibility: Must be within 24 months of separation
Extended Eligibility: Contact dealer for more details
Documents Required: LES, Military ID, or DD Form 214 (Certificate of Release or Discharge from Active Duty)
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Subaru
Offer Amount: Discount of $500 after negotiating best price (contact dealer for more details)
Eligible Groups: Active Duty | Gold Star Families | Retirees | Veterans
Veteran Eligibility: Must be within 12 months of separation
Extended Eligibility: See dealer for details
Documents Required: See dealer for details
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Toyota / Lexus
Offer Amount: $500 rebate ($750 rebate for Central Atlantic Region) towards any new Toyota vehicle, or $1,000 reward towards any new Lexus model
Eligible Groups: Active Duty | Gold Star Families | Active/Ready Reserve
Veteran Eligibility: Must be within 24 months of separation
Extended Eligibility: Household members of eligible personnel
Financing Required: Need to finance or lease through Toyota Financial Services for Toyota vehicles, or Lexus Financial Services for Lexus vehicles
Documents Required: LES, Military ID, or Form DD 214
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Volkswagen
Offer Amount: $500 bonus towards the purchase or lease of select new Volkswagen models (contact dealer for details)
Eligible Groups: Active Duty | Retirees | First Responders | Veterans
Veteran Eligibility: Must be within 24 months of separation
Extended Eligibility: Household members of eligible personnel | First Responders
Documents Required: See dealer for details
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Volvo
Offer Amount: Employee pricing and $500 Affinity Lease Bonus, or employee pricing and $1,000 Affinity Purchase Bonus. Applies to select new Volvo vehicles, excludes courtesy or demonstrator vehicles (contact participating retailer for more details)
Eligible Groups: Active Duty | Reservists | National Guard | Veterans
Veteran Eligibility: Must be within 36 months of discharge date
Documents Required: See retailer for details
Learn more about special benefits and incentives available through TrueCar’s Military Car Buying Program here.
Military incentives in this article are based on data available to TrueCar as of January 2023 and are subject to change without notice. Not all customers will qualify and may be subject to approval. For the latest information on available military incentives, see vehicles available through truecar.com or visit the vehicle manufacturer’s website.
*Activate your Military Appreciation Package by verifying with ID.me and reporting your purchase. Only available when you report your new or used car purchase from a Certified Dealer within 45 days. Some benefits not available in NY or NH. Terms and conditions apply. Auto Deductible Reimbursem*nt is provided by Voyager Indemnity Insurance Company, an Assurant company. This special incentive is available for TrueCar Military members. Incentives subject to change. See dealer for details. For questions about the TrueCar Military Car Buying Program please call 1-866-850-8318.
